When you increase the price of an auto-renewable subscription in the App Store, existing subscribers keep their current price by default.
Depending on Apple’s App Store policies and local regulations, subscribers may receive a price increase notice or be required to explicitly consent before the higher price takes effect.
What happens to subscribers when I raise App Store prices?
Existing subscribers keep their current price by default, and may see a notice or consent step depending on Apple's rules.
Written by Stefan Milovanovic
